Cameroon - Market Report
Wednesday, August 18, 2010
Excessive heat and increasing levels of dust drove sales of wipes in 2009, with many people becoming increasingly reliant on general purpose wipes in order to maintain a clean and groomed appearance. Sales proved particularly strong in urban areas, with mid- and high-income urbanites relying on general purpose wipes in order to remain presentable while working.
The Wipes in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Boxed Facial Tissues, Disposable Pants, Economy Toilet Paper, Feminine Hygiene Wipes, Household Care Wipes and Floor Cleaning Systems, Light Incontinence, Luxury Toilet Paper, Moderate/Heavy Incontinence, Napkins, Nappies/Diapers, Personal Wipes, Pocket Handkerchiefs, Recycled Toilet Paper, Sanitary Protection Excluding Feminine Hygiene Wipes, Standard Toilet Paper, Tablecloths.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Source
Table of Contents
Wipes in Cameroon
July 2010
List of Contents and Tables
Executive Summary
Growth Slows Due To Economic Downturn
Great Potential for Tissue and Hygiene Attracts More Entrants
Sitracel SA Leads Company Sales With Rising Value Share in 2009
Distribution Widens Thanks To Supermarkets/hypermarkets
Economic Downturn Will Continue To Constrain Growth in Forecast Period
Market Indicators
Table 1 Birth Rates 2004-2009
Table 2 Infant Population 2004-2009
Table 3 Female Population by Age 2004-2009
Table 4 Total Population by Age 2004-2009
Table 5 Households 2004-2009
Table 6 Forecast Infant Population 2009-2014
Table 7 Forecast Female Population by Age 2009-2014
Table 8 Forecast Total Population by Age 2009-2014
Table 9 Forecast Households 2009-2014
Market Data
Table 10 Retail Sales of Tissue and Hygiene by Sector: Value 2004-2009
Table 11 Retail Sales of Tissue and Hygiene by Sector: % Value Growth 2004-2009
Table 12 Retail Sales of Tissue and Hygiene by Distribution Format: % Analysis 2004-2009
Table 13 Retail Sales of Tissue and Hygiene by Sector and Distribution Format: % Analysis 2009
Table 14 Forecast Retail Sales of Tissue and Hygiene by Sector: Value 2009-2014
Table 15 Forecast Retail Sales of Tissue and Hygiene by Sector: % Value Growth 2009-2014
Definitions
Sources
Summary 1 Research Sources
Sitracel SA
Strategic Direction
Key Facts
Summary 2 Sitracel SA: Key Facts
Summary 3 Sitracel SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Sitracel SA: Competitive Position 2009
Socaphy Cameroun
Strategic Direction
Key Facts
Summary 5 SOCAPHY Cameroun: Key Facts
Summary 6 SOCAPHY Cameroun: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 SOCAPHY Cameroun: Competitive Position 2009
Société De Transformation De La Cellulose
Strategic Direction
Key Facts
Summary 8 Société de Transformation de la Cellulose: Key Facts
Summary 9 Société de Transformation de la Cellulose: Operational Indicators
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 16 Retail Sales of Wipes by Subsector: Value 2004-2009
Table 17 Retail Sales of Wipes by Subsector: % Value Growth 2004-2009
Table 18 Wipes Retail Company Shares 2005-2009
Table 19 Wipes Retail Brand Shares 2006-2009
Table 20 Forecast Retail Sales of Wipes by Subsector: Value 2009-2014
Table 21 Forecast Retail Sales of Wipes by Subsector: % Value Growth 2009-2014
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Labels: Cameroon, Consumers, Market
posted by S A J Shirazi @ 8:47 AM,
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